Q: 80%

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JPEG, PNG, WebP, GIF — up to 50 images

All compression runs locally — your images never leave your browser.0 images

The Instagram Double-Compression Problem

When you download a photo from Instagram, it has already been compressed once — usually to JPEG quality ~75 at 1080px. Re-compressing below quality 65 triggers a second compression cycle, causing visible block artifacts on gradients and skin tones.

Recommendation for IG content: quality 75–80 + convert to WebP. You get ~40% smaller files with zero visible degradation.

When to Use Each Format

JPEG — Best for Photos

Universal compatibility. Ideal for photography, portraits, landscapes. Avoid for images with sharp edges (logos, text). Quality 75–85 is the print/web standard.

WebP — Best for Web

25–35% smaller than JPEG at equivalent quality. Supported by all modern browsers. Ideal for product images, thumbnails, and anything you'll publish online.

PNG — Best for Graphics

Lossless compression. Use for logos, screenshots with text, or anything needing transparency. Larger than JPEG/WebP for photographs.

Quality vs. File Size: What to Expect

Benchmarked against a typical 4MB Instagram-downloaded JPEG (1080px wide)

Quality SettingTypical Output SizeSize ReductionVisual Quality
90~1.8 MB~55%Near-lossless, professional
80 ⭐ Default~900 KB~78%Excellent — indistinguishable on screen
70~600 KB~85%Good — minor artifacts at 100% zoom
50~350 KB~91%Visible artifacts on gradients
30~180 KB~95%Heavy blocking — thumbnail use only

4 Real Workflows Where This Saves Hours

1. Instagram Content Reposting

Downloaded IG images are already compressed. Convert to WebP at quality 78 to get shareable files under 200KB — small enough for WhatsApp, email, and most CMS uploads without visible quality loss.

2. Blog Post Image Optimization

Google PageSpeed penalizes images over 150–200KB. Use quality 80 + max 1280px + WebP format to hit the sweet spot: fast loading with no visible quality difference on a 1440p monitor.

3. Email Attachment Batch

Gmail limits attachments to 25MB total. 10 product photos at 4MB each = instant rejection. Batch compress at quality 75 + max 1920px to get the same 10 photos under 8MB total — done in 15 seconds.

4. E-commerce Product Photos

Shopify and WooCommerce load slowly with raw camera JPEGs. Compress product photos to WebP at quality 82 + max 1920px — typically brings 8–12MB RAW files down to under 400KB each while keeping sharp detail on white backgrounds.

Frequently Asked Questions

Why is WebP so much smaller than JPEG at the same quality?

WebP uses Google's VP8/VP8L codec, which is 25–35% more efficient than JPEG at perceptually equivalent quality. The trade-off: older applications (some print workflows, legacy email clients) may not support WebP. For web publishing, WebP is the clear winner. For anything that needs maximum compatibility, use JPEG at quality 75–80.

Does re-compressing a JPEG make it blurry?

At quality 75+, re-compression of a typical Instagram-sized JPEG (1080px, quality ~75) shows no visible degradation on screen. Below quality 65, you may notice block artifacts on smooth gradients (skin, sky). The rule: never go below quality 70 for photos you intend to print or view at full resolution.

Are my images uploaded to a server?

No. All compression runs in your browser using the HTML5 Canvas API. Your images never leave your device. You can disconnect your internet after the page loads and the tool still works. This also means there are no file size limits imposed by server quotas.

What is the maximum number of images I can compress at once?

There is no hard limit set by the tool — the practical limit is your device's RAM. In our testing, batches of 50 images at 4–6MB each (total ~250MB of source data) process without issue on a standard laptop with 8GB RAM. For very large batches (>100 images), processing in batches of 50 keeps memory usage manageable.

Does "Max Width" resize or just crop the image?

It resizes proportionally — it never crops. If your image is 3000×4000px and you set max width to 1280px, the output will be 1280×1707px (maintaining the original aspect ratio). If the image is already under the max width, it is not resized at all — only quality compression is applied.